It’s not about escaping, it’s about expanding. And that is what Brooklyn Brewed Sorrel and this campaign is all about.
Growing up I wasn’t really proud of where I came from. East Flatbush, Brooklyn. There were no stories of great people or things that came from or even happened there. All I knew was what was apparent- that many Caribbean people had moved to East Flatbush from their home Islands to chart a new path for themselves and for not necessarily a better life but a different life. Because honestly the Caribbean is small, sometimes poverty stricken but yet so naturally beautiful and peaceful. So like Harry Belafonte sang in Jamaica Farewell, a song that my folks played often at home, in the mid 70’s my parents' generation were on their way to America with fond memories of the Caribbean. And like many making the trip they settled into East Flatbush, now lovingly called Little Caribbean.
My parents and their parents had ideas around the American dream that many of us still have today but you’ll almost never hear people from the Caribbean tell stories of wanting to escape but what they will tell you is essentially the story of wanting to expand. Like Rihanna said “I was just a small island girl with big dreams'. That’s how so many people felt and even how I felt growing up in what became known as Little Caribbean. Our spirits let us know that there’s so much more out there, we’d just need to be willing to use my imagination and confidently go for it!
As an adult, once I discovered more about my roots particularly through the advent of Brooklyn Brewed Sorrel, a embrace my cultural legacy and use it as a contribution my fellow American citizens I grew in confidence and love for the opportunities my unique identities as Caribbean-American and Muslim brought.
And I'm excited about the ways I get to be continuously used to serve and inspire our people, American people as well as particularly uplift Black people of the African diaspora who for many, previous to learning about and enjoying Brooklyn Brewed Sorrel were cut off from the legacy of foods and drink that connect our diaspora from Africa, to the Caribbean to USA.
BBS is here to tell you, to remind you and the world that greatness, great people and things can come from anywhere.
And with our determination to continuously be great and above all serve and inspire our nation we choose to expand once again during these most interesting of times, knowing that together with hope and tenacity, unlocking the gifts of community we can do it! Can I get a YES WE CAN!
Join our campaign by ordering Brooklyn Brewed Sorrel today and by making a donation to our fundraising campaign and not only get transported to the Caribbean through our premier mocktail beverage praised by the likes of Vogue, Epicurious, Bon Appetit, James Beard Foundation and countless fans… also get transported to 2008 Obama-esque campaign vibes and we give you the very best of us while help you become familiar with and at home with our brand.
Never miss a toast with our authentic nonalcoholic Caribbean mocktail!
It's not business as usual. We're expanding! Be a part of our expansion campaign by donating.
"I ordered a large bottle just to give it a try. Needless to say, it was gone in a matter of days... and I didn't share with anyone! I placed another order, this time for several bottles so now I don't have to worry about running out. Love it!
" I placed my order and it was received in two days, along with a thank you email. Great customer service and an amazing product. Congratulations and praying for your continued success. Keep up the great work.
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