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From Home Kitchen to Success: The Evolution of Brooklyn Brewed Sorrel

From Home Kitchen to Success

The first time we created Brooklyn Brewed Sorrel was out of my home kitchen. I was back living home with my parents and had a craving for sorrel so my dad gave me his recipe. Fast forward to a few months later we wanted to sell it. I got a Muslima french marketing intern from Bordeaux, France, and researched packaging. Meanwhile, this is how my packaging looked. 
Not bad… but I know I could do better. 

It was my first time going into alcohol stores and I was super impressed with the packaging I saw. So beautiful but what an illusion. I had a folder full of research, and images taken at various shops. I have a BFA in fashion design so it was easy enough to transfer those skills to package design research and communicating these ideas to the small marketing team I was developing that summer. Through this intern, she recommended a graphic design friend also in Bordeaux, working within the wine industry, we worked together and designed the packaging’s first iterations. 

Our packaging is designed to be artful, classy, and modern while telling a story of Caribbean people & sorrel’s triumphant journey into Brooklyn and us preserving our rich history. Take a closer look at your bottle next time you purchase.  

Brooklyn Brewed Sorrel is more than just a beverage; it's a companion on your journey to explore the best parts of sobriety. Bursting with rich and tangy flavors, this sorrel drink elevates your taste buds and provides a delightful alternative to traditional alcoholic beverages. Each sip is a reminder that great moments are created by the company you keep and the experiences you savor.

 

Mocktails for special occasions Mocktail garnishes and decorations Nonalcoholic alternatives for socializing Authentic Caribbean flavors

Order Brooklyn Brewed Sorrel today! 

Your order today and word of mouth means more than ever this Black business month as we work to continuously serve you with our versatile, flavorful, and culturally rich mocktail offering as we produce our next batch of Brooklyn Brewed Sorrel.

Pre-order today and let’s show the world what we can do together again!

Never miss a toast with our authentic nonalcoholic Caribbean mocktail!

Placing my order!

It's not business as usual. We're expanding! Be a part of our expansion campaign by donating.

Donate here!

"This is a great beverage that goes well with all your special dishes. Highly recommend it... get more than one bottle because you'll be angry when you drink it up and then have to wait for a new shipment...

Angela S.

" I placed my order and it was received in two days, along with a thank you email. Great customer service and an amazing product. Congratulations and praying for your continued success. Keep up the great work.

Michelle A.

 

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